President Donald Ramotar welcomes Guyana Fashion Weekend Chief Executive Officer Sonia Noel and Director Richard Young to his office
The promoters of Guyana Fashion Weekend will bring innovations to the fashion extravaganza this year by showcasing the beautiful side of nature in Guyana and creating a platform for civil society activism on topical issues.
According to a Government Information Agency (GINA) release, organisers Richard Young and Chief Executive Officer (CEO) Sonia Noel met President Ramotar at the Office of the President on Monday to apprise him of the concept this year as they solicit the involvement of government and corporate Guyana.
“The show is going to be a huge feature of loving Guyana… Designers’ Portfolio and Guyana Model Search are more than just the designer and the model, it’s about promoting the creative industry and supporting the creative arts and performing arts,” Young said. The organisers have retained the legacy theme “Glamorous,” but have now included “Walking on Sunshine”, taken from Guyanese artiste Eddie Grant’s international hit single.
Designers’ Portfolio and Guyana Model Search is a six-week television reality show, aired on the National Communications Network (NCN), during which 20 models will go through an elimination process, while 10 designers will be graded for innovativeness in the use of natural resources in their designs.
This event will be shot on location in the Essequibo River which the promoters believe is apt for the occasion, and no longer in Georgetown. The finals will also be staged, at that location.
The activity will also include a feature called “Better Living” that creates a niche for active involvement of the government and the private sector in development through education, etiquette, environmental and domestic violence awareness.
In this feature, Noel accompanied by Saskia Hardt, the wife of the United States ambassador to Guyana, and representatives of the Human Services and Social Security Ministry will visit schools to address the aforementioned issues.
Noel, a native of Bartica who is celebrating 15 years in the fashion industry, was particularly elated about the fact that this year the show has become all-encompassing and a natural setting was selected.
After hearing about the concept, the president was particularly impressed with the scope of the project. Young described the activities which culminate on July 1 as interactive, rewarding, and designed to elevate the lives of young people, who would become better individuals at the end of the journey.
